The Horti Fair and Green Inspiration are launching the Pop Up Lab this year. Here is where consumers test products during the trade show and also give input for positioning. All exhibitors can use this consumer panel. The Pop Up Lab is filled with a group of consumers during the Horti Fair. They will be [...]
The Horti Fair believes that a good trade fair is more than just a collection of stands. Exhibitors and visitors alike want more prospective contact moments, more content, more exchange of knowledge and more spectacle. This, in summary, is the essence of “From square metres to cubic metres”. In 2011 the Horti Fair decided on [...]
The number of visitors and visits to the Horti Fair grew this year. Both exhibitors and visitors appreciated the new course taken by the Horti Fair. The Horti Fair is really back in business says its director, Frans-Peter Dechering. ‘This goes not only for the number of visitors but also for the return of the [...]
The first edition of the Holland Horticulture Technology Review appeared last week. HHTR is a trade publication in English for horticultural professionals worldwide. The new journal is the result of a partnership between publishers Uitgeverij Lakerveld and the Horti Fair. The 21,000-copy edition is being distributed in both printed and digital form. The Netherlands plays [...]
The Horti Fair and Green Inspiration are launching the Pop Up Lab this year. Here is where consumers
The Horti Fair believes that a good trade fair is more than just a collection of stands. Exhibitors
The number of visitors and visits to the Horti Fair grew this year. Both exhibitors and visitors app
