A large number of newly flourishing and established companies have been given the opportunity to choose their own stand location at the Horti Trade Fair this year. The organisers of the Trade Fair have responded to exhibitors requests so that in subsequent weeks exhibitors will be able to subscribe in order to guarantee their chosen location at the Horti Trade Fair contracted for a period of time, which can be agreed upon by both parties.

Other important changes to the Horti Fair are that all trade shows and trade show activities will be taking place in the first week of November 2011, the International Horti Week, enabling horticultural Holland to be a good international host. Dutch horticulture is unique in an international context due to the combination of greenhouse construction, plant breeding and growing techniques. These fields of knowledge are the powerhouse of horticulture and are strongly emphasized at the trade fair. ‘A professional presentation at the fair for every budget’ is also a new principle for the Horti Fair organization, which is responding to exhibitors requirements with the all-inclusive stands and the various hospitality options.